Let My People Go Surfing: The Education of a Reluctant Businessman

Read in Sep 2019
Book by Yvon Chouinard published in 2006

I try my best to write a short summary/review of the books I read, and this is one of them. I typically publish them on Goodreads, but also sync them to here.

Chounaird has always despised businessmen, and then he became one.. the book is his memoir of his unlikely journey to owning a billion-dollar company. He's certainly an icon of what we need (but are depressingly unlikely to get..) much, much more of in the 21st century. Some is memoir, but most of the book are various environmental discourses on topics such as the importance of organic cotton farming, repairing instead of buying, and taking care of what we have left of the planet.